There’s no crying in job hunting!
Social media is the new vogue. It’s everywhere. Facebook, Twitter, MySpace, and a host of other services have created a phenomenon that has allowed people to share, link-up, and learn more about each other’s likes, dislikes, and habits than ever before. HR – recruiters especially – have begun to utilize social media to find candidates, and conversely, candidates are using social media to find job opportunities.
Honestly, social media is one facet of technology that I don’t think I’ve seen so widely – and quickly – embraced since Internet access became easily available to consumers, or maybe the iPod. Like any technology, though, you have to use it right to get what you want out of it.
What to share?
Some folks have made the case that people over-expose. I argue differently: it’s not that we over-expose, we just expose the wrong things. It’s no secret that the job market presently sucks. You know it, I know it, recruiters know it… you get the idea. But when you spend all of your status updates on complaining about life circumstances, you’re ruining yourself.
I’ve said this in a couple places (most recently here), but now is the right time to show employers what you’re made of. I truly believe that resilience is one of the best qualities you can have. Social media is, in essence, a way to share who you are with a broader audience. So here’s a question: do you want to share your best, or your worst, with your online audience?
I’m not terribly old, so I’m still friends (Facebook and otherwise) with a lot of graduating college seniors, and I see many of them falling into the wrong exposure trap. Too many statuses about disappointment not getting a job, complaining about the part-time work that they don’t like, paying back loans, and the list goes on. I get it. Life sucks sometimes. Get used to it.
Change how you share
You can’t change the unpredictability of life, but you can change how you respond. Instead of a status of “omg loans due… how am i going to pay? :(“, frame it this way: “Loan bill came in. Ouch! Looking into how I can start getting this debt paid off.”
Those two sentences are saying the exact same thing: loans are due and now you’ve got to pay them, and paying them is tough. But in Sentence 1, it’s a resignation, and you’re unsure of what to do; Sentence 2 says you’re taking ownership of what’s come your way and you’re taking steps to deal with it.
So to bring this all together in one, succinct paragraph:
Social media is a gateway to share who and what you are with the world. This includes all of the skills, abilities, and talent you can bring into an organization. But a great employee is more than just what they can do; it’s who s/he is. You have to show employers/recruiters that what you can do AND who are is the right fit for their organization.
